About Shop Red

Hi! I’m Blaire Christine Earnest, the founder of Shop Red. I’m 23, have a BBA in Marketing, and finally took the leap to chase a dream that’s been on my heart for as long as I can remember.

I worked full-time throughout my senior year of college, and somewhere between classes, work, and everyday life, I realized it was time to bet on myself. Fashion has always been a creative outlet for me. It is a way to express confidence, personality, and joy. Beyond clothing, fashion is about how the right outfit can make you feel.

For a while, I worked at fashion marts with the BP Agency, and during that time, I completely fell in love with the boutique world. The creativity, the sense of community, and the passion behind every piece left a lasting impression on me.

To me, red is more than just a color. It is bold. It's fun. It's a little funky, a little classic, and always stylish. It stands out, and so should you!

Every piece at Shop Red is chosen with that feeling in mind. I want you to find pieces here that you love, feel amazing in, and can wear again and again. From fun prints and everyday favorites to standout pieces that bring a little extra joy to your day.

This boutique is a dream come true!

And I am so glad you are here. ❤️